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BuzzStream
Streamline Your Outreach Efforts
4.1
(161)
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BuzzStream Reviews & Product Details

BuzzStream Overview
What is BuzzStream?

BuzzStream is a link-building and digital PR software that lets users manage media relationships. BuzzStream facilitates better relationships with influencers and publications through tools such as email outreach, link-building tracking, and media list management—all of which help grow high-quality links to improve a business’s online visibility.

Company BuzzStream
Year founded 2008
Company size 11-50 employees
Headquarters Austin, TX, USA
Social Media
Ask Questions about BuzzStream
What BuzzStream is best for?
How does BuzzStream compare to Ninja Outreach?
What are the pros and cons of BuzzStream?
BuzzStream Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
BuzzStream Features
API Integration
Audience Analysis
Automated Outreach
Brand Mention Tracking
Budget Management
Campaign Management
Campaign ROI Calculator
Collaboration Tools
Competitor Analysis
Content Approval Workflow
Content Scheduling
Custom Alerts
Customizable Reporting
Engagement Metrics
Fraud Detection
Geo-Targeting
Hashtag Tracking
Influence Scoring
Influencer Contract Management
Influencer Database
Influencer Discovery
Influencer Relationship Management
Influencer Vetting
Multi-Platform Support
Multi-language Support
Performance Analytics
ROI Tracking
Sentiment Analysis
Social Media Monitoring
White Label Reports
BuzzStream Media
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BuzzStream Screenshots
BuzzStream Integrations
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: July 04, 2024
BuzzStream Logo
161 BuzzStream Reviews
4.1 out of 5
Mid Market (51-1000 emp.)
Aug 02, 2018
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Gets the job done for backlink-centric email outreach"
What do you like best about BuzzStream?

I can bulk upload contacts and URLs into the database and then have the option of individually sending each email in a campaign to tweak the message for each contact to make the CTA and email personalized.

What do you dislike about BuzzStream?

Cluttered. Hard to navigated. Having people, companies and link fields, the tags get confusing because if you tag a link it wont appear under the tag for the person. It's like tracker is shitty. The influencer tab seems like it would be useful, but every time I explore the feature it is of no use.

What problems is BuzzStream solving and how is that benefiting you?

Backlink Outreach and Management

Small Business (50 or fewer emp.)
Oct 24, 2017
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Good for Blog Outreach"
What do you like best about BuzzStream?

Easy to learn and works off of automation.

What do you dislike about BuzzStream?

Creates a culture of spam. As in it encourages it.

What problems is BuzzStream solving and how is that benefiting you?

Reaching large amounts of bloggers and influencers in a particular industry in semi-automated fashion.

Small Business (50 or fewer emp.)
Jun 10, 2016
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Useful for outreach and managing contacts"
What do you like best about BuzzStream?

Easy to import/export contact, reduces time spent finding contact info, easy to manage outreach templates, easy to see where you're at in the relationship with the contact, easy to filter by person assigned, tags, etc.

What do you dislike about BuzzStream?

Interface is clunky, even after the most recent update. It's not user friendly for new users - takes too much time to learn the ins and outs. Not a great way to manage multiple contacts for a website. Search function isn't great - you need to use the exact words, name, or URL to find anything. I haven't figured out how to search by email address, which would be most helpful overall.

What problems is BuzzStream solving and how is that benefiting you?

Outreach to gain links for clients. We've been able to keep track of contact history, which is helpful when we need to pitch content for a different client to the same site.

Small Business (50 or fewer emp.)
Nov 12, 2019
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Fairly clunky to use"
What do you like best about BuzzStream?

Emails can be tracked and team members can check them

What do you dislike about BuzzStream?

The interface is clunky and not very user friendly. It makes getting information difficult

What problems is BuzzStream solving and how is that benefiting you?

Very few.

Enterprise (> 1000 emp.)
Apr 05, 2019
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"BuzzStream Review"
What do you like best about BuzzStream?

What I like best about buzzstream is that I am able to broaden my content and the tools are fairly easy to learn and use. I also like being able to use the templates when doing lots of campaigns. BuzzStream works for about anyone that is working in the SEO field.

What do you dislike about BuzzStream?

What I dislike about Buzzstream is that you are building outreach campaigns for multiple brands with different emails addresses, there is no built-in system to stop you from sending an email from a wrong email address.

What problems is BuzzStream solving and how is that benefiting you?

Better management of networks and be able to manage channels and domains quickly and safely, to establish better relationships and achieve a growth of the company. These are the benefits that brought us the use of the program and that's why we started its use

Small Business (50 or fewer emp.)
Aug 20, 2018
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Media Specialist "
What do you like best about BuzzStream?

The clarity of the software. Adding clients with one click

What do you dislike about BuzzStream?

New influencers were not accurate to my taste

What problems is BuzzStream solving and how is that benefiting you?

Creating a larger audience. With more audience, you get more conversation

Mid Market (51-1000 emp.)
Jan 05, 2018
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Great concept - but flawed execution"
What do you like best about BuzzStream?

Works well for keeping track of basic outreach and is a useful tool for introducing new marketeers to relationship building and the world of SEO. There is also some potential for basic link monitoring, which can help to keep track of renewing links and checking the health of existings links.

What do you dislike about BuzzStream?

It's by no means a complete solution. Admittedly you wouldn't expect any one programme to take care of all of your online PR and marketing, however, Buzzstream falls short on some of the basics of what it tries to do. In terms of functionality, its very 'manual' and does a poor job of importing data, meaning that often you will be forced to input data or create required fields yourself. Of course, some of this is basic setup and that is to be expected, but often Buzzstream will fail to discover links even when given to exact url; fail to copy data across projects; and fail to track emails. This will often mean that you still have to reply on your regular email account and input data time and again, as if you are using a spreadsheet. This makes link monitoring and project sharing a real headache. It's a shame, but in reality often we often find ourselves asking what Buzzstream actually does that we couldn't with existing office tools.

What problems is BuzzStream solving and how is that benefiting you?

It works for basic (and I stress basic) outreach and does allows us to track data fairly efficiently, but that requires a lot of work and usually other tools as well.

Mid Market (51-1000 emp.)
Nov 21, 2017
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"BuzzStream review"
What do you like best about BuzzStream?

I like the layout of the website and and ease of use.

What do you dislike about BuzzStream?

Some of the language used is too technical.

What problems is BuzzStream solving and how is that benefiting you?

As a user, the company is utilizing it for new customers.

Mid Market (51-1000 emp.)
Jul 16, 2015
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Contact information in lists is often different than what's in my CSV"
What do you like best about BuzzStream?

I like that it keeps all of my contacts in an outreach project organized. It makes it easy for me to keep track of the number of links I have earned in an outreach project, as well as how many emails I have sent. I do know that I have not fully taken advantage of all this product has to offer.

What do you dislike about BuzzStream?

Oftentimes, I add a specific contact for a site but buzzstream will swap in a contact used in another project that is not relevant to me. It gets very confusing at times!

What problems is BuzzStream solving and how is that benefiting you?

Keeping track of who I have contacted, how many times, and how they have responded.

Small Business (50 or fewer emp.)
Oct 06, 2018
 Source
Overall Rating:
2.0
AG
Verified Reviewer
Founder
Share
"BuzzStream for Small Business"
What do you like best about BuzzStream?

I like the Chrome extension and link tracking is very useful and efficient.

What do you dislike about BuzzStream?

One does not need to invest a ton of money to start using this product and seeing results.

What problems is BuzzStream solving and how is that benefiting you?

BuzzStream allows one to easily view links and their effectiveness, and make changes where necessary. For small business, though, I have found it unnecessary and hard to train other employees on.

Mid Market (51-1000 emp.)
Dec 27, 2017
 Source
Overall Rating:
2.0
AG
Verified Reviewer
Founder
Share
"It's Okay - We utilize this most often for large scale outreach & promotion"
What do you like best about BuzzStream?

Ability to filter outreach by a variety of metrics including sites, POCs, industries, etc. We like that you're able to A/B test messages by creating different titles, bodies & CTAs. Pretty simple interface and ability to sync up to a variety of emails & users.

What do you dislike about BuzzStream?

Could be easier to A/B test on a greater scale - I'd also like to see better tools to mine emails and find industries contacts at scale. We typically use other programs to find emails, contact pages, etc and then upload into BS.

What problems is BuzzStream solving and how is that benefiting you?

Trying to make outreach easier and more streamlined across a wide variety of users. Benefits include time saved, less cross over between common contacts and positive client impact & placements!