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Drift Logo
Drift
Real-time Customer Engagement
4.4
(1,081)
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Drift Reviews & Product Details

Drift Overview
What is Drift?

Drift is a cloud-based live chat, in-app messaging, and email management platform that consolidates critical features for sales and marketing teams. The platform offers customizable live chat widgets, email follow-ups for abandoned chats, conversation histories, email campaign automation, and an AI-powered chatbot. Among its key features include Drift’s in-app messaging that targets its customers with full-page takeovers and slider messages. Users can also create automated email campaigns with a range of triggers, for customer onboarding, churn prevention, and more.

Company Drift.com, Inc.
Year founded 2015
Company size 201-500 employees
Headquarters Boston, MA, USA
Social Media
Drift Categories on Findstack
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Drift Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drift Features
24/7 Customer Support
A/B Testing
AI-Powered Chatbots
Analytics/Reporting
Automated Responses
Bot-to-Human Handoff
CRM Integration
Chat Routing
Conversion Tracking
Custom Scripting
Custom Workflows
Customer Feedback Collection
Customer Segmentation
Customizable Chat UI
Drip Campaigns
Integration with Email Marketing
Lead Qualification
Lead Scoring
Live Chat
Mobile Optimization
Multi-channel Communication
Multi-language Support
Natural Language Processing (NLP)
Personalized Messaging
Proactive Chat
Sales Pipeline Management
Scheduling Meetings
Third-party Integrations
User Behavior Tracking
Visitor Tracking
Drift Media
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Drift Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: July 02, 2024
Drift Logo
1,081 Drift Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Jul 18, 2023
 Source
Overall Rating:
5.0
Roshan M. avatar
Roshan M.
Cco
Share
"It work without fail."
What do you like best about Drift?

The chatbot is most helpful when you have a quick question on funtionality and need a short answer. 7 times out of 10 it can give a good starting point to find what you're looking for.

What do you dislike about Drift?

I wish it would function with my mobile number like a text message and I can reply in kind.

What problems is Drift solving and how is that benefiting you?

I use drift for a live chat service on my website and really that is all.

Mid Market (51-1000 emp.)
Jul 16, 2023
 Source
Overall Rating:
5.0
Drew N. avatar
Drew N.
Sr Product Intelligence Manager
Share
"Great platform to transform your digital engagement"
What do you like best about Drift?

The speed you can get things from ideation to in front of users is nothing short of amazing. A/B testing capabilities, reporting and very granular metrics is very well done. It is easy to get people up and running in Drift and it has been easy to train other team members on it as well.

What do you dislike about Drift?

Sometimes the support with the engineering and technical teams can take a bit of time in terms of turn around with issues. It is difficult to get support on some of the newer features when they don't work correctly.

What problems is Drift solving and how is that benefiting you?

It helps us create leads directly from the chatbot. We are able to build AI to help market, qualify and help sell to prospects. We are even able to help assist them within enrollment using AI and playbooks. The live chat capabilities and UI are user friendly and we have heard positive things from our sales floor.

Enterprise (> 1000 emp.)
Jul 12, 2023
 Source
Overall Rating:
5.0
RZ
Rahman Z.
Digital Marketing
Share
"The gold standard for a leadgen-oriented chat tool on your website"
What do you like best about Drift?

The robust technical integrations and their best-in-class customer success team!

What do you dislike about Drift?

Sometimes Drift's new features take some time for my team to implement in our existing workflows.

What problems is Drift solving and how is that benefiting you?

Drift is capturing user interest on the website for prospects who want to speak with a sales rep. It is also providing a "fast lane" for that prospect intertest to turn into pipeline

Enterprise (> 1000 emp.)
Jul 11, 2023
 Source
Overall Rating:
5.0
BA
Bryan A.
Founder
Share
"Great for on-site conversion and easy to manage"
What do you like best about Drift?

The professional services and customer success teams that Drift provides make it incredibly easy to deploy, optimize and continuously generate ROI from Drift. Drift is very easy to navigate, manage and report on. Once you wrap your head around playbooks, they are easy to replicate across the board. It has become a popular way for a). people to convert on our website as an alternative to forms and b). the sales team to find active leads that want to connect immediately. Drift gave our website a much-needed live-action element to lead conversion.

What do you dislike about Drift?

The reporting could be more detailed. It's mostly done at a high level and it lacks the ability to integrate custom objects/fields into the Drift side of the report (though, this can be achieved through a Salesforce-side integration). We end up using three platforms, Drift included, to report, but all the data we need is ultimately there.

What problems is Drift solving and how is that benefiting you?

Drift provides us with another conversion point for prospects. It also connects our sales team to buyers much more quickly. We are seeing success on the Drift platform and that is turning into increased pipeline where prospects interact with Drift, as well as sales from that pipeline. At the end of the day, we're getting more prospects and customers in front of our sellers by using Drift.

Mid Market (51-1000 emp.)
Jul 10, 2023
 Source
Overall Rating:
5.0
AS
Austin S.
Founder
Share
"Drift makes inbounding much easier and organized"
What do you like best about Drift?

It keeps inbound leads easy to track and organized.

What do you dislike about Drift?

I haven't experienced any downsides as of yet.

What problems is Drift solving and how is that benefiting you?

Allowing for me as an inbound sales rep to manage all of my inbound leads for those visiting our website

Mid Market (51-1000 emp.)
Jul 07, 2023
 Source
Overall Rating:
5.0
H. Eduardo C. avatar
H. Eduardo C.
Director Of Business Intelligence & Marketing
Share
"Drift has become one of our most used tools - Great Platform!"
What do you like best about Drift?

The Drift Bot does a good portion of qualifying the lead for us. Once that happens is super easy to continue a business conversation.

What do you dislike about Drift?

We are getting some spam inquiries in hindu and arabic is difficult for the platform to vent out those inquiries that are not real business needs.

What problems is Drift solving and how is that benefiting you?

Drift Is keeping our sales team engaged right away with potential customers! It allows us to improve the experience with our website traffic and establish a direct dialog with them.

Mid Market (51-1000 emp.)
Jul 07, 2023
 Source
Overall Rating:
5.0
Aaron G. avatar
Aaron G.
Senior Director Of Product Marketing
Share
"Great technology our website visitors love"
What do you like best about Drift?

Drift helps personalize the visitor experience with fast, personal, and relevant information. Drift helps drive leads and finds buyers for our chat agents.

What do you dislike about Drift?

Drift is only as good as the playbooks, which can get dated. Integration with Marketo is not always 100% and we manually have to push leads into our CRM.

What problems is Drift solving and how is that benefiting you?

Finding buyers and directing clients away from sales and to our client support team.

Enterprise (> 1000 emp.)
Jul 06, 2023
 Source
Overall Rating:
5.0
James M. avatar
James M.
Territory Account Executive
Share
"Ease of use communication."
What do you like best about Drift?

aims for impressionistic insight but is ultimately manipulative and reductive.

What do you dislike about Drift?

no complaints, ease of use. no dislikes.

What problems is Drift solving and how is that benefiting you?

sales process.

Mid Market (51-1000 emp.)
Jul 05, 2023
 Source
Overall Rating:
5.0
ML
Megan L.
Senior Manager, Marketing Operations
Share
"The Drift Team is amazing!"
What do you like best about Drift?

The thing I like best about Drift is the team that I work with. We had a great onboarding experience and they worked quickly to help us meet our launch date even though it was shorter than their standard onboarding timeline.

What do you dislike about Drift?

There isn't anything that I dislike about my experience so far.

What problems is Drift solving and how is that benefiting you?

Drift helps us direct our website visitors to the right place on the site with the ultimate goal of having our target accounts book a meeting.

Enterprise (> 1000 emp.)
Jun 30, 2023
 Source
Overall Rating:
5.0
PS
Pauline S.
Lead Response Representative
Share
"Simply the best"
What do you like best about Drift?

I like the User interface and I also really enjoy Drift Sales training sessions, to help us get better at using the product.

What do you dislike about Drift?

Honestly I don't see any particular problem.

What problems is Drift solving and how is that benefiting you?

Connecting with leads who visit our website

Enterprise (> 1000 emp.)
Jun 30, 2023
 Source
Overall Rating:
5.0
RS
Ryan S.
Founder
Share
"Drift Review"
What do you like best about Drift?

I like that drift serves as a live channel of communication. It automates the process of booking incoming meeting requests.

What do you dislike about Drift?

I wish the drift platform had more security measures for email domains. That way, customers cannot set up meetings under fake emails.

What problems is Drift solving and how is that benefiting you?

Drift is automating the process of inbound meeting requests.

Mid Market (51-1000 emp.)
Jun 30, 2023
 Source
Overall Rating:
5.0
IG
Irvin Jay G.
Founder
Share
"First Time User"
What do you like best about Drift?

Convenient and easy to understand. This is the first time that we will be using drift chat.

What do you dislike about Drift?

So far, everything is great, and is in the process of learning it.

What problems is Drift solving and how is that benefiting you?

The convenience of responding to the customer fast

Mid Market (51-1000 emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
SS
Samantha S.
Sales Development Manager
Share
"Increased and accelerated our leads"
What do you like best about Drift?

It is easy to use, customizable for our organization's needs and integrates with all our systems flawlessly. The desktop and mobile apps also make it easy for my team to stay on top of leads coming through.

What do you dislike about Drift?

Very little I dislike about Drift from the user perspective. Admin wise I would like more detailed reporting on when my team is responding, from what regions we are getting traffic, etc.

What problems is Drift solving and how is that benefiting you?

We are catching folks right as they come to the website and quickly narrow down their search. Before Drift we believe we were losing out on all these leads.

Mid Market (51-1000 emp.)
Jun 13, 2023
 Source
Overall Rating:
5.0
AA
Aiden A.
Founder
Share
"Great Application"
What do you like best about Drift?

The ability to see live prospects for both inbound and outbound leads.

What do you dislike about Drift?

What's not to like?! This application was designed perfectly.

What problems is Drift solving and how is that benefiting you?

The ability to reach more customers and provide top-tier support and consulting.

Enterprise (> 1000 emp.)
Jun 12, 2023
 Source
Overall Rating:
5.0
SS
Samuel S.
Founder
Share
"I like Drift"
What do you like best about Drift?

It is very useful for helping me with my work in terms of helping cliants go from place to place in terms of talking with different cliants and also working with them.

What do you dislike about Drift?

I don't like that it is not the most helpful to help me with finding new it cliants to talk to on Drift, I still use it to talk to potiental new customers though.

What problems is Drift solving and how is that benefiting you?

Well, I use drift to talk to potential customers who are looking at Bottomline Technologies products and I want to help them book a demo with pour product experts.